BlackBerry delayed the launch of it’s popular service BBM app (BlackBerry Messenger -a mobile social messaging service) for android and iOS due to the early leakage of the unreleased version of the app in internet.
Moreover, the unreleased version of the leaked app downloaded by more than 1.1 million active users in the first 8 hours of leak and the company said on this Saturday that “this caused issues”, although the company hasn’t revealed the “exact issue” and said that “this issue” haven’t caused the BBM service for BlackBerry users.
The iOS version of BBM was released at Apple’s App Store in few countries in the Eastern Hemisphere early hours of Sunday, but the company has now paused the iOS app too and pulled out the app from the store, where it did release in. iOS Users, who downloaded the app still be able to use it without any affect.
BlackBerry has released the statement:
“As soon as we are able, we will begin a staggered country roll-out of BBM for Android and continue the roll-out of BBM for iPhone.”
BlackBerry has recently announced to slash 4,500 jobs soon to recharge the troubled company by cutting expenses as well as net operating costs, and has BBM as the only popular product from the company end. It did announced on last May about the BBM app for iOS and Android. These app will be featuring BBM Chat for IM with other users and each user to have a unique PIN to give out, so that the phone numbers won’t be accessible by everyone – a privacy feature. The company has also launched BlackBerry Z30 smartphone (improved version of Z10), but the BBM release for all platforms, might pull the consumers out of BB, whose intention was only to use the BBM app by buying the BB mobile phone. Isn’t it true?