Explained, not announced

Technology, explained for the people who use it.

Clear guides to the tools founders, creators, businesses, developers and everyday users rely on. No launch-day hype and no daily churn: what a technology is, how it works, how to use it well and how to check it is working.

Six sections, one for each reader

Founders Tech

Tools for Startups

The stack, the shortcuts and the first product, explained for people building something new.

  • Product Market Fit
  • What Is an MVP

Read the guide and 9 articles →

Creators Tech

Content Creator Tools

Video, podcasts, books and newsletters: the tools behind the work.

  • How to Make a YouTube Channel
  • What Is Amazon KDP

Read the guide and 9 articles →

Consumer Tech

Consumer Tech

Home networks, privacy and the devices you live with, in plain words.

  • How to Use a VPN
  • How to Improve WiFi Signal

Read the guide and 3 articles →

Business Tech

B2B SaaS

The software companies run on: CRM, ERP, invoicing, HR and what sits between them.

  • What Is a CRM
  • ERP Meaning Explained

Read the guide and 8 articles →

Workers Tech

Productivity Tools

The apps and AI tools people choose for their own work.

Read the guide and 8 articles →

Devs Tech

Dev Tools

APIs, Git, containers and AI coding, explained from the ground up.

  • What Is an API
  • Vibe Coding Meaning Explained

Read the guide and 8 articles →

Start with these

  1. Product Market FitFounders Tech
  2. How to Make a YouTube ChannelCreators Tech
  3. How to Use a VPNConsumer Tech
  4. What Is a CRMBusiness Tech
  5. What Is an APIDevs Tech

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