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Comcast and EA are finalizing a deal to stream games on X1 cable box systems

Popular game publishing firm Electronic Arts is reportedly finalizing a deal with Comcast to bring its popular game titles to the media publisher’s own cloud-connected X1 cable box systems.

Comcast X1's user interface
Comcast X1 operating system’s user interface

According to Reuters, which cites five separate sources close to the deal, EA and Comcast is finally coming out of prototype-testing phase from past 2 years. Popular game titles like Plats vs. Zombies, Madden, FIFA and Monopoly franchises were called out as those being available for streaming.


If the both company signs an agreement, then the Comcast’s X1 platform users can buy and play streaming games from their TV without the need of a gaming controller. It’s reported that a tablet you already own can be used as a controller to play the games. Although we have mentioned the bigger titles, the game will not come with bigger, console-level titles. These games would be smaller, smartphone-level games.

According to the sources, Comcast will not launch the action and first-person shooter games initially, as it has planned to try its hands on casual games first and later will look into more categories by coming down to user preferences.

As of today, Comcast has over 20 million customers in U.S. and with the vast user-base, it has the capability to impact on the living room entertainment and gaming market. If the companies closes this deal, then it would make you buy games easily with their new games distribution model, similar to that of buying a pay-per-view movie.

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About Kate McEnroe

Kate is a well known optimist New Yorker and experienced in digital as well as analog gadgets, she is the senior manager as well as senior writer of TND Media, who loves to write about Microsoft technologies, Laptops & PCs. All posts by Kate

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