Katherine Tassi, Uber’s managing counsel of data privacy wrote in a blog post on Thursday,
‘Users will be in control – they’ll be able to choose whether to share their data with Uber’.
The company hired a third-party data privacy expert Harriet Pearson and her law firm Hogan Lovell in November. One of the firm’s recommendations for Uber was to simplify its privacy policies. As a result, the ride hailing company has nearly cut its privacy statements in half, Tassi said. Uber will pop-up a notification, when it needs access to rider’s location, while connecting drivers with passengers or like when the user wants to split their fare with another rider.
“With users consent to it, Uber can access your location data and contact data”
In addition, these new changes would allow Uber to launch new promotional features that use your contacts – like the ability to send special offers to rider’s friends or family members. The new policies will come into effect after July 15th of this year. To read more on Uber’s new privacy statement, log on to Uber’s website.