Microsoft launches Nokia Lumia 530, a Windows Phone 8.1 device, which beats the likes of Lumia 520 of being the cheapest Lumia smartphone. Nokia Lumia 530 is making a strong buzz in the market for being the cheapest Lumia smartphones launched by Microsoft.
It is equipped with a display size of four inches and looks very similar to the Nokia X devices. The price of the smartphone is expected to fall somewhere around $144. The release of the phone will take place in the month of August.
The sales report of Lumia devices in the fourth quarter was no more than disappointing. The announcement of this device has come in the light of the performance of Lumia in the last quarter. Hence, the company is eyeing on targeting the low-end consumers via the new launch. The number of Lumia phones sold in the last quarter amounted to 5.8 million, which is nowhere close to the third quarter sales of 8.2 million Lumia devices.
The launch of Nokia Lumia 530 is taken as a positive sign by the experts as the high-end Lumia devices were not able to perform well in the market and much was expected from the low-end devices of Nokia Lumia. The Nokia Lumia 530 is likely to beat devices like Lumia 525, among the others in price comparison.
Nokia Lumia 530 will possess some magnificent features. It will be equipped with a 1.2 GHz quad-core Qualcomm Snapdragon 200 processor along with 512 MB of RAM and 4GB of storage space. The MicroSD slot will be available for expanding the memory to 128GB. The camera of the phone will be 5MP and the screen would display a resolution of 854*480 pixels. It will also come with a removable battery clocked at 1,430mAh.
The colors in which the Nokia Lumia 530 will be available are orange, bright green, white and dark gray. The shipment of the devices will start on a global platform by August. We will have to wait and see how this Nokia Lumia device fares at the market.
[ Source ]