Yesterday, we have reported about the release of 2 new affordable smartphones by Miami-based Blu products, today the same BLU has unveiled a high-end elegant-looking smartphone, Blu Life Pure.
Blu Life Pure is the company’s most higher-end as well as expensive smartphone to date. The 5-inch Full HD 1080p resolution display with an impressive 441ppi density boasts a 1.5GHz MediaTek MT6589T quad-core processor with PowerVR SGX544 GPU, 2GB of RAM, 13-megapixel rear camera with BSI sensor, impressive 5-megapixel front camera, 2,000mAh battery, Wi-Fi, Bluetooth 4.0, hotspot, GPS, micro USB, all necessary sensors and 32GB internal storage space.
Available in 2 color options, including the matte black and ceramic white, the smartphone comes with Android 4.2 Jelly Bean OS with the promise of latest software update via the OTA (over the air) support by the company. The device comes with some audio enhancements, such as DTS surround audio tech, dual-mic noise cancellation and stereo recording.
Regarding the price of the device, don’t guess it as very expensive, as we said above. We said that this is the most expensive smartphone by BLU and the price for the unlocked Blu Life Pure is just $349 and it will be available in US and Latin American countries.
With the affordable price tag, pretty-good features and the “made-in-America” factor could be the advantage for the company and it could sell some decent number of Blu Life Pure smartphones, if produced to meet the demands at the time.