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Microsoft Windows Phone is in 2nd position in Latin America, pushed iOS to 3rd


Microsoft’s Windows Phone mobile OS seems popular than Apple’s iOS at least in Latin America claimed the second position in the mobile OS market led by Android, reveals the IDC’s Mobile Tracker report of Q3 2013.

Windows Phone is in number 2 position in Latin America, iOS in No.3
Windows Phone is in number 2 position in Latin America, iOS in No.3

The growth story of Windows Phone mobile OS is much important for Microsoft and the company is happy with the improved performance. According to the IDC’s report, WP has 20 percent quarterly growth in last 3 quarters, whereas the year on year growth rate is at 156 percent. In the Latin American countries such as Chile, Peru, Colombia and Mexico, Windows Phone has achieved the second place ad interestingly, Chile’s quarter-over-quarter growth is at 50 percent.

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However, Oliver Flores, Regional Manager for Mobile Phones at IDC Latin America said that most of these numbers are possible because of the entry-level and mid-range Nokia Windows Phone smartphones such as Nokia Lumia 520.

Liliana González, Director of the Windows Phone Division for Latin America, said:

“We have maintained our goal to continue positioning Windows Phone as the most personal and ideal platform for consumers and businesses. We maintain our N2 position in the region and in markets such as Mexico, Colombia, Peru, and now Chile, demonstrating we’re on the right track.”

Recently, Gartner also revealed that Windows Phone had 3.6% of the market in third quarter 2013 with almost 9 million WP devices globally. Last year on same period, there were total 3.9 million devices were shipped with the market share of 2.3 percent.

[via: finchannel, wmpoweruser]


About Wayne Murphy

wmurphy@thenextdigit.com'
Writer and specialized in Mobile Phones (iOS, Android, BB etc), who was with the TND team since it's inception. Other than Blogging, he is also pursuing his graduation on Business Management at CA, California University. All posts by Wayne

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