Fortunately, machines can’t lie (unlike humans). So Uber hopes to control reckless driving among its employees by turning to gyrometers for their monitoring.
Uber is all about reputation: both drivers and passengers count on it when it comes to picking a ride. After each trip, the customers are always asked to rate their experience, and unruly drivers, for example, payed the price in terms of reputation.
Until now, Uber’s reaction to unhappy passengers mostly involved talking to both parties, but that could prove difficult, as human interaction can sometimes be. But instead of dealing with disgruntled passengers and unruly drivers, Uber has been experimenting with a new arbiter that doesn’t lie: data generated by sensors in a smartphone.
Gyrometers placed in the drivers’ phones detect even small movements, while accelerometers and GPS will show the number of times the vehicle starts and stops. The car’s overall speed is also measured, according to the announcement made by Uber’s chief security officer Joe Sullivan.
The system does more than just help Uber get the truth in the middle of disputes; it can also improve the existing process of contacting both parties. The new sensor-provided data will speak on behalf of the passenger, while also helping Uber keep the reputation of its rating system.
It also keeps drivers happy while avoiding the embarrassing situation when passengers are offended by their accusations of false reporting. The data will prove whether a driver accelerated too fast and braked too hard, in case of a rider’s complaint.
If the complaint holds after the data review, Uber will get in touch with the driver. If the feedback proves inaccurate, the information can be used to make sure a driver’s rating isn’t affected.
The gyrometer data will also be used to tell if the drivers are moving their phones around during their rides. If that turns out to be the case, Sullivan says Uber will offer the driver a mount (phone support) to address the issue.
Drivers will also be put under scrutiny with the gyrometers as these sensors can compare average speeds and travel times between two particular locations. If they identify drivers who go much faster than the average on a particular stretch, Uber will warn them.
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