In a press event, Intel announced that it will be setting up series of Intel Experience pop-up stores later this month, starting at NoLita in New York on November 23.
These temporary Intel experience stores will be open until January 25, 2014. Intel’s Business Line Manager of Mobile and Communications John Wallace hasn’t revealed more details on this and said that the official announcement is on the way and it would announce the other locations too.
The video released (see below) by Intel reveals some key details such as Intel’s idea to bring in people to the stores by offering free coffee every day, free lectures from local speakers as well as weekly free movies on every Fridays. These stores would also be collecting the used gadgets for recycling. The firm is planning to work closely with local community to create events, bringing local inventors to showcase their “tech wares” as part of the ‘Tech Disruptors’ program. Even the video reveals the loaning of devices to some local users to try them out, but hasn’t disclosed the type of these products, may be, Intel chipset based laptops, tablets, AIO PCs etc.
However, these stores won’t be selling any products directly, as the video shows that these Intel Experience Stores helps the users to order online within the fixtures. Stay tuned on The Next Digit for more updates on this news, we will deliver as we get more resources.