These days, YouTube is the first place anyone goes to stream videos. It’s a vast gamut of videos includes everything under the sun. From music videos to TV shows to videos of animals doing funny things, it has got everything you can think of
Comcast wants to try and change that as according to Business Insider, the media behemoth is currently working on a video streaming service of its own which will be called Watchable. The service is expected to arrive in the next few weeks.
The new service would offer videos from online media companies like Buzzfeed and Vox, both of which have received heavy investments from Comcast. These videos will be curated, bundled and streamed over Comcast’s Xfinity X1 cable boxes. There are a few million of these boxes currently, but the company plans to bring that number to the tens of millions by 2017. Watchable will also probably expand to Android and iOS devices in the future.
Watchable will compete with other video streaming services like YouTube and Facebook videos while keeping its current customers from cutting the cord as the service will be available both on the Internet and also to its cable subscribers.
The subsidiary ‘Watchable’ was registered and trademarked by Comcast in 2014. It has also been reported that the company also considered naming the site Gazeebo. So there’s always a chance of name-change at the last moment.
Comcast has been trying to launch its own video streaming service from quite a time now. They declared that they will start testing the service in 2014 but it got delayed.
According to Business Insider, the service will not be launched all at once. Instead, there will be a gradual rollout. The beta versions are expected to be available through the Comcast set-top boxes before widespread launch.
Comcast has yet not commented on the situation officially. We’ll keep you updated on further updates.