Finally, Apple Inc. (NASDAQ:AAPL) has jumped into the battle of music streaming too. The tech giant is expanding its service by unveiling, Apple Music, the most awaited streaming service, allows its users to access millions of songs for only $9.99 per month.
By subscribing for $9.99 per month, users can download the songs in their device for offline listening, also they can create their own playlist for playing special contents of the library. Similar to the features already offered by Pandora, Spotify and Rdio, Apple Music will provide an online music streaming service. The move from Apple is like “Take what the competition is doing”, makes it in your own style. For instance, Apple didn’t invent the music player, but iPod changed the history of the music industry.
Apple Music will make its rivals to become very, very afraid and doesn’t matter, even if the Apple Music is “mishmash of other services”. Apple has almost $178 billion cash to make the service more popular and also to destroy its competitors. Apple might undercut the prices for the services to make it much popular service and in the meanwhile, others rivals run out of profits.
In the meanwhile, most of the people in this world prefer music that doesn’t cost money. Most of the Pandora’s 79 million users listen music for free only. Among 75 million users of Spotify, only 20 million pay $10 per month as a subscription fee. But, without any free version, Apple Music might take lots of time to become more popular.
According to the survey, 135 million people are using online music streaming services for listening music, whereas only 18 million of them using paid accounts. Paying $10 per month might seem to be a hurdle for most of the consumers and Apple’s dominance is far away from state of guaranteed.
[ Official Website ]