T-Mobile will be removing the international roaming data and texting fees in more than 100 countries, starting from October 31st and the voice calls will be capped to a flat 20 cents per minute.
Subscribers of T-Mobile’s popular Simple Choice plan need not to worry about the roaming charges, if they forgot to subscribe for an international plans. The company has first introduced the frequent-upgrade plans, which lets consumers upgrade phones any time up to twice a year and it’s the first company to drop the traditional 2 years contracts and installments for new phones. Later, Sprint, Verizon and AT&T also followed the strategy.
“The new plan is hoping to bring in some business class subscribers and fill the gap without sacrificing much revenue” said John Legere, Chief Executive. Additionally, T-Mobile will earn $15 for a day and $25 for a week per customer by giving higher-speed roaming plans to subscribers, which will give the speed more than 128kbps default international roaming speed. The last few nontraditional changes to plans lured a net 688K subscribers in last quarter, compared to the 557K lost customers in the same period last year.
People, who frequently visit neighboring countries, such as Mexico and Canada will get the benefit of this plan, as major countries of every continent covered by this plan except the Antarctica. Although the texting and data are free, subscribers need to pay a flat 20 cents per minute for voice calls to any of those over 100 countries, which comes in the plan.