Recently an Australian website called Ship Your Enemies Glitter got sold off for $85,000. The website which is a brainchild of 22-year-old Australian Mathew Carpenter made headlines for offering to send your enemies an anonymous envelope full of maddening glitter along with a note anywhere in the world. All this for a mere $9.99.
Are you looking for the best revenge? Send them a glitter bomb and that is the one thing they would never forget.
The website has been launched on January 12th of this month on platforms like Product Hunt and Reddit, has seen about 2.5 million visitors and earned publicity through Twitter and Facebook. It is also full of reviews with one customer writing ‘I bought this for my husband, he opened the mail before work & got it everywhere! He had to change, was late for work & might be getting fired, LOL!’
“I launched this website as a bit of a joke, not expecting this level of attention,” writes Carpenter. “Heck, I launched this website whilst I was on holiday! For the past few days it has been stressful dealing with all of the media attention & even more so because this was only intended to be a small side project. It’s taken on a life of its own, and I want to watch it continue to grow under a new owner.”
Carpenter who sold the website on the first day of the launch made about $20000 in the first week itself. However, tables turned when the website crashed and Carpenter, unable to cope with the massive volume of orders decided to put up his website for sale on Flippa where after 345 bids, including several in the $70,000 USD range settled for $85,000.Carpenter also put up a post on the startup news site Product Hunt saying-“Hi guys, I’m the founder of this web site. Please cease acquiring this horrible glitter product — I’m sick of dealing with it. Sincerely, Mat.”
As they say Holding on to anger is like grasping a hot coal with the intent of throwing it at someone else; you’re the one who gets burnt. But I guess we’d be willing to pay that price if it comes with a $85000 paycheck.
According to a press release from Flippa.com, The winning bidder is Peter Boychuk, an online entrepreneur who in a statement said, “I’m extremely excited to be the new owner of ShipYourEnemiesGlitter.com. There’s a huge opportunity for growth with this business and I certainly plan on taking advantage of the attention it has received.”
It is quiet a commendable feat though, and probably the fastest switch over in startup history. Well, if that was a Carpenter’s idea of a joke I wonder what it would be like if he gets serious.
Meanwhile, Peter upon reintroducing the website is sure to face stiff competition as a number of copycat websites have cropped up. So in case you’re still feeling nasty, there are now a host of options out there for you!